On the Wheaties box!

Wow this is cool!  It’s not everyday you get see your lure on the front page of a major publication.  This was a great encouragement to see what has happened to SEBILE in the last 5 years.  From a small office in Abilene Texas , where my good friend Keeton Eoff was willing to risk his livelihood and reputation on one of my wild hair brained experiments, to winning tournaments on the major circuits, to now being on the cover of F&S.   Thanks to all the folks at Bonnier Group Publishing for your great taste and excellent coverage. The Magic Swimmer is truly a “Hot New Lure”!

I’d say its our “Wheaties” cover… wouldn’t you?

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